Kelly Kingston leading a strategy session with a small business owner over coffee.

SME Studio

Strategic Partnership for Women in Business
Clarity, growth, and grounded leadership without the overwhelm.

I’m not a consultant who learned business from a textbook.
I’m a business owner who’s lived it.

With a degree in business psychology and 14 years leading, growing, and scaling a bricks and mortar business with 10 staff and a coaching business for small businesses, I understand how people think and how that shows up in leadership, decision-making, and business growth. For better or for burnout.

SME Studio is a space for women who are already in it.
Women making real decisions, carrying real responsibility, and craving space to think clearly and lead with intention.

This is where you get strategic clarity, grounded support, and experienced partnership so your next steps are smart, profitable and sustainable.

Contact S'ME Studio

Having a Strategic Business Partner feels like someone turning on the light in a room you’ve been navigating in the dark.

  • uncertainty in business

    1:1 Strategy Session - $350

    Taking on a coach, mentor, or strategic partner is a big move in a small business. I get it.


    That’s why this session is designed to be high-impact and no-pressure.

    This is a focused 90-minute space to clear the fog, map your next move, and make confident decisions with a trusted partner in the room.

    You can use it to:

    Refine your offer

    Recalibrate your model

    Get clarity on a big decision

    Zoom out and reconnect with the big picture

    Sometimes you’re just too close to the mess to see the magic.


    This session gives you back the altitude to lead with intention.

    What’s included:

    Pre-session clarity questionnaire

    90-minute Zoom session (or coffee in the Bay of Plenty)

    Summary notes + Key takeaways

    7 days of WhatsApp accountability/check-in

    This is real-world business strategy/mentorship/coaching backed by lived experience.


    No lock-in contracts. No upselling. Just smart, grounded support when you need it.

  • Follow up session

    Follow up sessions - $250

    Need to keep the momentum going?


    After your initial strategy session, you can book a focused 60-minute follow-up to deepen the work, stay accountable, or navigate what’s unfolding in real time.

    Use this space to:

    Move from clarity into confident action

    Work through resistance, mindset shifts, or unexpected challenges

    Revisit or refine your strategic plan as things evolve

    Have a trusted partner in your corner as decisions come up

    These sessions are flexible, focused, and entirely centred on what you need most.


    No contracts. No pressure. Just honest, strategic partnership when you need it.

    Includes:

    60-minute Zoom or in-person session

    Light follow-up notes if needed

    3 days of WhatsApp support for reflection or course correction

    Book as needed. This is support you can return to any time you need it.

  • Unleashed Academy

    Unleashed Academy - | 12-Week Group Coaching Container

    Next intake starts February - Join the waitlist

    This is the coaching program I wish I had when I was building my business.

    Unleashed Academy is a 12-week, high-touch group coaching container for women in business who are ready to step into aligned leadership, create structure with purpose, and grow a business that feels as good as it looks on paper.

    This isn’t surface-level strategy or copy-paste coaching. It’s the full suite of frameworks, rituals, and mindset recalibrations that have been refined over years of running, scaling, burning out and rebuilding.

    I paid a high performance business coach for 10 years, I built a coaching business with him for 4. What you get in Unleashed Academy are the exact tools, lessons, and principles that carried me through every season of business, from startup to sustainability.

    What We Cover:

    Self-leadership and nervous system resilience

    Offer structure and sustainable business models

    Personal branding and visibility with integrity

    Strategy, planning, and systems that fit your life

    Boundaries, mindset traps, and expansion with intention

    Weekly accountability and community support

    What’s Included:

    12 weeks of live group coaching via Zoom

    The full UNLEASHED Method™

    Weekly modules, exercises, and worksheets

    A personalised playbook to sustain progress

    Private client hub with replays and tools

    Community of women building real, values-led businesses

    Investment:
    $179 per week for 12 weeks
    Payment plans available

    Next round begins soon.

Woman with black hair and light skin working on a laptop in a room with white wall and rattan chair

Sarieta Visser - Boundless Vision

“Kelly offers a level of insight and understanding that only years of business and life experience can teach. This means that she is able to relate to businesses in a wide variety of industries, because she sees and understands the humans in the middle of them. Having someone that offers insights and can help you navigate your journey as a business owner is something we all need, and that’s why I would recommend working with Kelly to anyone. She brings business experience, and a deep understanding of people - a combination that is extremely valuable. If you are looking for a Coach, I highly recommend talking to her! Sarieta - Boundless Vision.”

Marika - Summit Life Creative

“I just want to say thank you to you. I can’t even begin to explain the massive shift in my mindset that has already begin as a result. Thank you for validating me, letting me vent and providing me with the tools to move forward. Your knowledge, understanding and support is so powerful. You are such a source for wisdom and empowerment.”

Simon + Amy - Fraemohs Homes

“Working with Kelly has been one of the best business decisions I’ve ever made. We started with her doing socials for one of my businesses, and I loved working with her so much. She’s creative, strategic, and makes the whole process so enjoyable. I am so happy with the results we were getting - our engagement and presence grew noticeably - and I felt completely confident in her expertise. Kelly balances professionalism with kindness and empathy, and she’s genuinely fun to work with.  I couldn’t recommend her enough”

Amy Bourke - Blank Canvas Catering

“After seeing the results Kelly achieved with my other business, I asked her to help with Blank Canvas too.  What started as social media support has grown into strategy and coaching work, and I couldn’t be happier. She’s an amazing sounding board - knowledgeable, insightful, and full of practical, actionable ideas. Our working relationship is incredibly collaborative and inspiring, and she’s helped me find clarity and direction in both my business and leadership approach. I honestly couldn’t recommend her services more.”

Are we a match?

If you’ve heard of me or SME Studio but you’re not sure if this is the right fit, let’s not overthink it.
Send a message, ask a question, or tell me where you’re at. If I can help, I will. If I’m not the one, I’ll tell you that too.

No pressure. No pitch. Just real conversation.